As we prepare for a new year, it’s important to keep track of what marketing trends are on the rise in the world of digital marketing. Part of the reason why businesses thrive is because they keep their ear to the streets when it comes to new technological innovations...
Ho ho ho, the holidays are upon us. The stores have cleared the spooky shelves and replaced them with products ringing with Christmas cheer and you already know when you start hearing our Queen of Christmas, Mariah Carey, it’s time to get serious about your holiday...
We've all seen them, those epic and obvious photoshop fails from our favorite celebrities. Photoshop is a fantastic tool, it offers unparalleled editing features that can offer your designs a more polished look. However, when your photoshopping is obvious, it can put...
LinkedIn has over 774+ million members and over 30 million companies and they have been labeled the world’s largest professional network, but it’s more than that. Over the years I’ve seen LinkedIn evolve from a tool created almost exclusively for B2B businesses, to a...
Out with the old, in with the new. Hashtags aren’t dead, but they’re dying. Hashtags aren’t as great as you think and if anyone has told you anything different, they are just selling you a dollar and a dream. This is your sign to stop doing hashtag research. Stop...
It looks like we won’t have to keep scratching our heads, Instagram recently released a blog post that details how their algorithm works. Personally, I’ve been confused about the Instagram algorithm for quite some time now. As we’ve noticed, no one makes more changes...
When it comes to successfully marketing your business, creativity is key, but how far will you take creativity? When thinking of marketing campaigns for your business, you also have to think about how your execution and messaging will affect your audience. Let’s talk...
Let me start by saying, TikTok is not just for kids. Since its inception, TikTok has been perceived as a social media platform for users aged 13-24. The idea of dancing and cracking jokes seems juvenile, but TikTok is so much more. TikTok is one of social media’s...
When it comes to business, there is no rulebook with steps for reaching success. Although there are a lot of factors to consider when doing business, what works best for you depends on how well you can sway others. The truth is, technical skills may be able to get...
Success in the digital marketing world requires you to be innovative, and forward-thinking. Trends are changing at such a rapid pace, that if you don’t keep up and implement strategies around them, you risk being left behind. This year, we saw more trends, features,...