Strategic Planning

Navigating the Role: Videographer and Photographer for a CEO

Navigating the Role: Videographer and Photographer for a CEO

by | Jul 18, 2024 | , , ,

Working as the videographer and photographer for the CEO of The Kool Source is both a prestigious and challenging role. Capturing the essence of the company’s leader while meeting their high expectations requires a blend of technical skills, interpersonal finesse, and strategic thinking. This role provides a unique opportunity to shape the public image of the company through visual storytelling, but it also presents a set of unique challenges.

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Why Local Businesses in Atlanta Should Use Google Ads to Generate More Clients

Why Local Businesses in Atlanta Should Use Google Ads to Generate More Clients

by | May 30, 2024 | , , , , ,

In the bustling city of Atlanta, where businesses thrive amid diverse cultures and dynamic economic growth, local companies face the constant challenge of attracting new clients. In this competitive environment, Google Ads has emerged as a powerful tool that every Atlanta-based business should consider for growth. Here’s why.

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The Intersection of Technology and Graphic Design: Embracing Creativity in the Digital Age

The Intersection of Technology and Graphic Design: Embracing Creativity in the Digital Age

by | Apr 25, 2024 | , , , , ,

In the dynamic landscape of graphic design, the intersection of technology has become a driving force behind innovative and boundary-pushing creative expressions. In this blog post, we will delve into the realm where technology and graphic design intersect, exploring how emerging technologies are reshaping the way designers approach their craft and engage with audiences.

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Animals in Advertising

Animals in Advertising

by | Mar 11, 2024 | , , , ,

Adorable animals have always played a role in human history. With the way animals bring out human emotion, it is no surprise that animals have also played a role in the history of marketing and advertising. Animals can be used to help establish brand identity and create an emotional connection with the audience. Animals with their unique personalities that are cute, funny, majestic, regal, or silly can set the tone for the brand. Not to mention, most people empathize with and enjoy seeing animals in advertisements because of these personalities. This can create loyalty and recognition for your brand based on consumer emotion.

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What social media platforms are best for my business?

What social media platforms are best for my business?

by | Dec 29, 2023 | , , , , , ,

Are you looking for a way to expand your business through social media? We are in an era that is social media heavy, choosing the right platforms can be a game-changer for your business. Today, we’ll go over social media strategies. We’ll discuss topics from establishing a target audience to understanding the unique strengths of each platform. Here are 4 easy steps to ensure that you find the best social media platform for your business. 

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