Increase Your Instagram Reels Reach With These 4 Tips

by Jarrod Nieves | Nov 17, 2022 | Business Insight, Creative Marketing, Digital Marketing, social media, Social Media Trends, Strategic Planning

In case you haven’t noticed, Instagram is beginning to transition to a heavily video-centric social media platform. With the increasing popularity of TikTok, social media platforms such as Youtube, Instagram, and Facebook are wanting to replicate the success of short-form videos on social media. Everyone is beginning to recognize the number of impressions and reach that Reels can bring when you hit the algorithm just right. In this blog, we are going to give you 4 simple tricks you can use to trick the algorithm into giving your Reels the most reach possible.

Superhero Branding Tips

by Kema Hodge | Nov 3, 2022 | Branding Guidelines, Business Insight, Creative Marketing, Social Media Trends, Strategic Planning

In branding, the goal is to create something memorable and valuable that resonates deeply with people to create a community of fans that love what the brand represents. No one is more memorable and has a stronger base of fans than Superheroes.

Best of Halloween Marketing 2022

by Hunter McDaniel | Oct 20, 2022 | Creative Marketing, Design, Digital Marketing, social media, Social Media Trends

October is an exciting time for businesses, as Halloween can provide a chance to try some fresh and exciting marketing ideas. Every year brands launch memorable campaigns that grab their audience’s attention and get people excited for the upcoming holiday. In 2022 brands use things like modern technology and nostalgia to create unique and buzz-worthy Halloween marketing strategies.

A few brands that launched excellent campaigns for Halloween in 2022 are Heinz, Target, and Mcdonald’s. These brands use strategies that range from utilizing new technology, current social media trends, and limited-time nostalgic releases to get people talking about them throughout the month of October.

Monetizing Your TikTok

by myajohnson | Sep 21, 2022 | Coaching & Training, Creative Marketing, Digital Marketing, social media, Social Media Trends, Strategic Planning

People who regularly post material on TikTok can now make money through the platform’s
creator fund. In this way, TikTok hopes to promote the app’s use among genuine content
producers. The TikTok Creator Fund was started in 2020 with a $200 million initial investment.
The Fund’s current growth target is to reach $1 billion within three years, according to TikTok.

Digital Footprints In The Metaverse

by Braylon Kennedy | Jul 29, 2022 | Business Insight, Creative Marketing, Digital Marketing, Social Media Trends

Since the release of Horizon Worlds in December of 2021, there has been a number of major brands expanding their digital footprint into the metaverse. These brands were quick to jump on the train and start strategizing a new and different type of marketing strategy.

10 Easy TikTok Video Ideas for Your Business

by Lenny Jimenez | Jun 9, 2022 | Creative Marketing, Digital Marketing, social media, Social Media Trends, Strategic Planning

Have you ventured into the world of TikTok but ran out of ideas? Or maybe you decided you want to be on TikTok but don’t know where to start? It can be frustrating when you run out of ideas, especially when you know that to succeed you need to be consistent. Here is a list of 10 video ideas for you.

Introduction To The World of Influencers

by myajohnson | May 19, 2022 | Creative Marketing, Digital Marketing, social media, Social Media Trends, Strategic Planning

Influencer marketing is a hot commodity right now. From Apple to Diesel, to Mcdonald’s, many companies are increasing their leverage with influencer marketing. Over the past two years, influencer marketing has become one of the most effective ways to market a product or service, especially to the younger generation. We know that influencer marketing has become a hot topic and interest of many, but do you know exactly what influencer marketing is? Is it something you are looking into? Is becoming an influencer a goal of yours, however, you don’t really know how to achieve it? In this blog, I will not only break down the meaning of an influencer but also break down the few major elements to successfully begin your process of becoming an influencer!

3 Reasons Why You Should Outsource Your Social Media

by Lenny Jimenez | Apr 7, 2022 | Digital Marketing, social media, Social Media Trends, Strategic Planning

While it can be scary to outsource such a personal part of your business, it can be super helpful for the growth of your business. Often people see social media as an afterthought but it should really be part of your marketing strategy. In short, if you outsource your social media, you will be able to focus on the things you cannot outsource, you will have an expert as part of your team, and you will gain access to a whole team of experts that only want to see your business succeed.

The #1 Key To Success On Social Media: ENGAGEMENT

by Jarrod Nieves | Mar 17, 2022 | Digital Marketing, Social Media Trends

Failing to engage with your social media audience is one of the biggest mistakes I see businesses make on a regular basis. Engaging with your audience on social media is essential to seeing results in your digital marketing campaigns. Let’s get into the best ways to stay engaged with your audience and begin to see results from your social media marketing.

2 Things Social Media Managers Can Learn from Jay Z

by OJ Montgomery | Mar 10, 2022 | Business Insight, Coaching & Training, Creative Marketing, Digital Marketing, Social Media Trends, Uncategorized

In terms of growing a scaling business and talent, there are many great business minds that we can look to for inspiration and guidance, from CEO and Founders to key stakeholders to Board members. Many of these people have been there to grow the companies that control most of their respective markets since the very beginning.

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