Discover How Influencers Can Elevate Your Brand
Influencers are some of the best marketing partners for increasing your brand awareness. Using the right influencers has been proven to be one of the best marketing tactics a company can use. With that being said, there is a right and wrong way when it comes to...
Facebook’s Crash & The Importance of Having A Website
Earlier this week, Facebook Inc and its subsidiary web-based services were out of service for a portion of the day. This meant that for about six hours users could not access Facebook, Instagram, or WhatsApp at all. Being that the world today is so heavily dependent...
4 Photoshop Fails You Have To See To Believe
We've all seen them, those epic and obvious photoshop fails from our favorite celebrities. Photoshop is a fantastic tool, it offers unparalleled editing features that can offer your designs a more polished look. However, when your photoshopping is obvious, it can put...
Social Media Questions to Help You Communicate Your Brand
Social Media is a tool with incredible power. With that comes an incredible amount of pressure to be successful on various platforms. At the Kool Source, our mantra is Get Visible, Get Found, Get Paid. When you simplify marketing, you arrive at this very simple...
5 Creative Marketing Ideas That Will Boost Your Business
Are you a small business owner looking for creative marketing ideas? If so, you've come to the right place; The Kool Source. We'll share five creative marketing and advertising ideas in this blog post that'll boost your business! Whether it's your first start-up or...
The 5 W’s
Many journalists are familiar with the 5 W’s “Who? What? Where? When? Why?”, but these can also hold significant weight in creating content for digital marketing. Using the 5 W's method can help you understand your content at a deeper level, and reach your audience...
Certified Marketing Strategy
Drake’s highly anticipated album, Certified Lover Boy, has been out for just about three weeks now and, regardless of how good you think it is, one thing that is certain is that you’ve heard or seen something about it. While the long-term opinions of the music vary...
How to Use Tik Tok for Your Business
Tik Tok is becoming the premier social media platform for influencers and viewers alike. With over one billion users and over 200 million downloads in the United States alone, it is a platform that every business should be using. Especially because video has become...
6 Types of Content You Should Be Including In Your LinkedIn Posts
LinkedIn has over 774+ million members and over 30 million companies and they have been labeled the world’s largest professional network, but it’s more than that. Over the years I’ve seen LinkedIn evolve from a tool created almost exclusively for B2B businesses, to a...
Three Days of Filming with TKS (+ BTS Photos!)
This week, I had the pleasure of assisting members of my team with a big shoot for a client. We gathered at Studio House Atlanta to capture three days of content, totaling over 30 hours of footage between all of the cameras...