Threads is an example of what it looks like to have a similar product with a different brand experience, one driven by the intention of the developers and fueled by the behavior of its primary audience.
Maintaining a healthy work-life balance is essential for our overall well-being, and that involves managing stress and conflict not only within the workplace but also outside of it. When these issues spill over into our personal lives, they can have a significant impact, affecting our relationships, mental health, and overall happiness. In this blog post, we will explore practical strategies to effectively manage conflict and stress outside of the workplace, allowing you to maintain a balanced and fulfilling work life.
Every business that invests in online marketing must make a choice about which type of marketing is right for them. Many companies add content creation and distribution to their advertising plan. In this article, we will introduce you to content marketing as a strategy, so you can understand why it is favored by many and make an informed decision on whether you want to add it to your marketing arsenal as well.
Generation Alpha is the newest generation to emerge. These are the children born between 2010 and 2025. With an estimated population of 2 billion, GenA is slated to be the largest generation in the world. As we prepare for this generation to come of age, here are a few things to keep in mind about GenA and how we as businesses can create experiences that resonate with them.
A brand story is considered a narrative used to communicate the purpose, mission, value, and history pertaining to the formulation of a brand. Addidas is a great example of brand storytelling and brand evolution.
Imagery is important in communication. As cliche as it may sound, a photo really can be worth a thousand words. For many small businesses just starting out, it can be difficult to collect a bank of photos and videos from existing resources as a photo shoot can become very expensive and time-consuming. When chosen carefully, stock photos and videos are an effective way to add life to your website, social media platforms, or advertisements.
Making money is important to every business, but the almighty dollar holds even more importance to the average small business owner. The truth of the matter is that most small business owners may only be 1-2 rough months from going belly up and needing to shut down. Big businesses or corporations on the other hand have built up enough of a safety net to protect themselves against things like that, so that even in the face of the roughest economic situations they remain safe.
The main aim of developing a brand story is to wholeheartedly connect with your target audience. The brand story seeks to outline the initiative of your brand.
Hi, my name is Princess Yarbrough. I am 18 years old and I’m going to Georgia State University to major in Criminal Justice Law. What my day consisted of at The Kool Source was walking in, getting my temperature checked every morning, greeting everyone, working on some assignments they gave me, and going to lunch then back to work.
Nobody likes to waste money, especially marketing dollars. Increasing ROI, optimizing campaigns, and showing results to higher-ups will forever be top of mind for marketers. In this blog, we will dissect how to strategically spread your marketing dollars out based on your business’s most profitable times of the year.