Tik Tok is becoming the premier social media platform for influencers and viewers alike. With over one billion users and over 200 million downloads in the United States alone, it is a platform that every business should be using. Especially because video has become...
Digital Marketing
6 Types of Content You Should Be Including In Your LinkedIn Posts
LinkedIn has over 774+ million members and over 30 million companies and they have been labeled the world’s largest professional network, but it’s more than that. Over the years I’ve seen LinkedIn evolve from a tool created almost exclusively for B2B businesses, to a...
How User-Generated Content Can Unlock Your Company’s Potential
What is User-Generated Content? Video content marketing and getting visible are important factors in making sure your company is getting the business it needs. However, there’s more you can be doing to truly unlock your company’s potential to attract people to your...
Advantages of Video Marketing
Video marketing is on the rise for several reasons. To begin, it is a very accessible, digestible medium that's quickly and effectively communicating with your audience. The visual element of video marketing allows you to build trust with your viewers and tap into a...
REEL it in!
If you’re a business currently in today’s market, nine times out of ten you have some sort of social media and most likely one of them is Instagram. Over the years Instagram has taken digital marketing to a new level from its algorithm, built in business analytics,...
Quick and Easy Ways to Improve Your Video Content
We know that video content is becoming king, but how can you improve yours to find your way atop the throne? There are several things you can do when planning and creating your videos for your website or business. While creation and posting are certainly important...
Checkmate! Cornering Your Share of the Market Through Content & Engagement
We’ve all heard the saying “Content is King”, but if we take a step back and look at the marketing landscape as if it were a chessboard does that same statement still hold true? I’d argue that it doesn’t. Marketing, like chess, is a very strategic and intellectual...
7 Parts of a Website You Should Never Ignore
After the Covid-19, social distancing and online meeting and shopping, I believe the importance of having a strong online presence needs no introduction. But, when everyone is trying to build their online presence as attractively as possible, how can you make your...
Viral Sensation: Open for Business
As our world shifts more and more to a digital platform and digital social identity, the idea of the Internet and its increasing power is more evident than it ever was before. Let’s be honest, the internet has grown so much from its dial-up days and Instant Messaging...
Why Video Content is Becoming King
With more young people consuming media and content these days on a variety of platforms, it is imperative to find a way to grab their attention. Now that we know Instagram and TikTok are becoming more popular with a younger audience, it is more crucial than ever to...