Best of Halloween Marketing 2022

by Hunter McDaniel | Oct 20, 2022 | Creative Marketing, Design, Digital Marketing, social media, Social Media Trends

October is an exciting time for businesses, as Halloween can provide a chance to try some fresh and exciting marketing ideas. Every year brands launch memorable campaigns that grab their audience’s attention and get people excited for the upcoming holiday. In 2022 brands use things like modern technology and nostalgia to create unique and buzz-worthy Halloween marketing strategies.

A few brands that launched excellent campaigns for Halloween in 2022 are Heinz, Target, and Mcdonald’s. These brands use strategies that range from utilizing new technology, current social media trends, and limited-time nostalgic releases to get people talking about them throughout the month of October.

5 Tips for Taking The Best Pictures and Videos With Your Phone (Pt. 2)

by Lenny Jimenez | Oct 14, 2022 | Business Insight, Creative Marketing, Design, Digital Marketing, social media

Are you a small business owner who relies on your phone to take pictures? This is part two of a guide to help you take the best pictures with your phone. In part one we covered devices, background, light, frame, and orientation.

Phone cameras get better and better every year, which means it is becoming more accessible for small business owners to take their own pictures.

Monetizing Your TikTok

by myajohnson | Sep 21, 2022 | Coaching & Training, Creative Marketing, Digital Marketing, social media, Social Media Trends, Strategic Planning

People who regularly post material on TikTok can now make money through the platform’s
creator fund. In this way, TikTok hopes to promote the app’s use among genuine content
producers. The TikTok Creator Fund was started in 2020 with a $200 million initial investment.
The Fund’s current growth target is to reach $1 billion within three years, according to TikTok.

How To Market Yourself As An Athlete

by Jarrod Nieves | Sep 9, 2022 | Coaching & Training, Creative Marketing, Digital Marketing, social media, Strategic Planning

The responsibilities of an athlete are constantly changing. Between NIL deals, proving your value to coaches, and standing out from the competition, being a young or amateur athlete in today’s age requires you to market yourself in order to reach the next level. One of the most effective tools for getting your name out there is social media. In this blog, let’s look at a few of the Dos and Don’ts of social media when marketing yourself as an athlete.

5 Tips for Taking Better Pictures and Videos With Your Phone

by Lenny Jimenez | Aug 4, 2022 | Creative Marketing, Design, Digital Marketing, social media

You no longer have to worry about purchasing the latest DSLR camera available. You can just use your phone to create content for your business. That being said, it can still take practice to take the best photos and videos with your phone. Here are some tips to help you take the best pictures and videos with your phone:

Content Ideas for Creators – July 2022 Edition

by Kema Hodge | Jun 30, 2022 | Creative Marketing, Digital Marketing, social media, Strategic Planning

As a Content Creator, you are constantly seeking out ideas and inspiration for your next post. I know how tough that can be, so in this post, I’m going to share a few ideas for planning out your July content.

10 Easy TikTok Video Ideas for Your Business

by Lenny Jimenez | Jun 9, 2022 | Creative Marketing, Digital Marketing, social media, Social Media Trends, Strategic Planning

Have you ventured into the world of TikTok but ran out of ideas? Or maybe you decided you want to be on TikTok but don’t know where to start? It can be frustrating when you run out of ideas, especially when you know that to succeed you need to be consistent. Here is a list of 10 video ideas for you.

Did You Notice Instagram’s New Look?

by David Quampah | May 26, 2022 | Creative Marketing, Design, Digital Marketing, social media

Instagram faced this dilemma in 2016 when it received a lot of backlashes online for its rebrand (probably the biggest backlash ever for a rebrand) and today, it is exciting to see that they just introduced a brand refresh a couple of days ago. This refresh includes changes in its typeface (see my last blog to learn about what a typeface is), layout, and color.

Introduction To The World of Influencers

by myajohnson | May 19, 2022 | Creative Marketing, Digital Marketing, social media, Social Media Trends, Strategic Planning

Influencer marketing is a hot commodity right now. From Apple to Diesel, to Mcdonald’s, many companies are increasing their leverage with influencer marketing. Over the past two years, influencer marketing has become one of the most effective ways to market a product or service, especially to the younger generation. We know that influencer marketing has become a hot topic and interest of many, but do you know exactly what influencer marketing is? Is it something you are looking into? Is becoming an influencer a goal of yours, however, you don’t really know how to achieve it? In this blog, I will not only break down the meaning of an influencer but also break down the few major elements to successfully begin your process of becoming an influencer!

3 Reasons Why You Should Outsource Your Social Media

by Lenny Jimenez | Apr 7, 2022 | Digital Marketing, social media, Social Media Trends, Strategic Planning

While it can be scary to outsource such a personal part of your business, it can be super helpful for the growth of your business. Often people see social media as an afterthought but it should really be part of your marketing strategy. In short, if you outsource your social media, you will be able to focus on the things you cannot outsource, you will have an expert as part of your team, and you will gain access to a whole team of experts that only want to see your business succeed.

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