5 Tips to Avoid Burnout

by Kema Hodge | Mar 16, 2023 | Business Insight, Workplace Engagement

As we return to pre-pandemic normalcy, it’s important to address the issue that we are not the same, though our working conditions may be. While we were at home, we battled new bouts of anxiety, depression, and loneliness. Many of us experienced a new form of stress that came from social isolation. Pre-pandemic normalcy seems like it would be an easy cure for some of these new disorders and issues. However, the great resignation movement is proof that pre-pandemic normalcy isn’t going to work for everyone.

How to Make a Vision Board for your Social Media Goals

by Kema Hodge | Jan 5, 2023 | Creative Marketing, Design, Digital Marketing, social media, Strategic Planning

As entrepreneurs competing in a digital landscape, we each know how essential content is in helping us generate greater awareness of our brand, products, and/or services.
As a result, we consistently set goals for social media, and then develop a content strategy to meet those goals.
In this blog post, I offer a novel idea for strengthening the focus of your social media goals by creating a digital vision board.

Superhero Branding Tips

by Kema Hodge | Nov 3, 2022 | Branding Guidelines, Business Insight, Creative Marketing, Social Media Trends, Strategic Planning

In branding, the goal is to create something memorable and valuable that resonates deeply with people to create a community of fans that love what the brand represents. No one is more memorable and has a stronger base of fans than Superheroes.

5 Journaling Prompts to Ignite Your Creativity

by Kema Hodge | Sep 1, 2022 | Creative Marketing, Strategic Planning

As entrepreneurs and business owners, we often have to solve problems creatively. Whether it’s how to gain more followers on social media or how to improve our email open rates, our audience appreciates creative approaches to common or complex things.

Content Ideas for Creators – July 2022 Edition

by Kema Hodge | Jun 30, 2022 | Creative Marketing, Digital Marketing, social media, Strategic Planning

As a Content Creator, you are constantly seeking out ideas and inspiration for your next post. I know how tough that can be, so in this post, I’m going to share a few ideas for planning out your July content.

Success: How to Use the Power of Affirmations in Business

by Kema Hodge | May 5, 2022 | Business Insight, Strategic Planning

The enormous value of affirmations lies in their ultimate outcome. Affirmations join goals and sentiments together to inspire action. When that action is positive and transformative, it seems as though the person completing the action is responsible for completing the action. In truth, it was the seemingly disconnected strings of affirmations and positive reinforcement of those goals and sentiments that drove the doer to completion.

SWOT Analysis – How to Position Your Business for Growth

by Kema Hodge | Mar 3, 2022 | Business Insight, Coaching & Training, Creative Marketing, Strategic Planning

At each new stage in life or business, we have to learn what is required of that new level in order to succeed. We have to commit ourselves to growth or we will commit ourselves to failure.

How Failing My Clients in 2021 Made Me a Better Marketer

by Kema Hodge | Dec 16, 2021 | Business Insight

After the 2020 Pandemic, we had to shift course as a company. Previously, we focused our digital marketing efforts on servicing a niche industry - property management. (For those of you who may not know what that is, think of an apartment complex. Now, think of the...

How to Write Captions like @Essence

by Kema Hodge | Nov 4, 2021 | Digital Marketing

If you follow @Essence on Instagram then you already know how deeply resonating and compelling their captions are for their audience. If you do not follow them, then I recommend that you start today - if for nothing else than for great content inspiration. The reason...

Social Media Questions to Help You Communicate Your Brand

by Kema Hodge | Sep 23, 2021 | Digital Marketing, Social Media Trends

Social Media is a tool with incredible power. With that comes an incredible amount of pressure to be successful on various platforms. At the Kool Source, our mantra is Get Visible, Get Found, Get Paid. When you simplify marketing, you arrive at this very simple...

Kema Hodge

5 Tips to Avoid Burnout

5 Journaling Prompts to Ignite Your Creativity

Success: How to Use the Power of Affirmations in Business

SWOT Analysis – How to Position Your Business for Growth

How Failing My Clients in 2021 Made Me a Better Marketer

Recent Posts

Categories

Archives

Our Services

Quick Links

Social Links

Pin It on Pinterest