We live in a scroll-happy world where most content looks and sounds exactly the same and brands are trying way too hard to be relatable. And then out of nowhere, Duolingo’s owl starts Indonesian boat racing because you did your Spanish streak. Or Wendy’s is being...
When a user follows an advertisement to your company’s website and ultimately makes a purchase, they are moving through your business’s marketing funnel. The marketing funnel is a step-by-step process a user takes from becoming aware of your brand through to making a...
Design is no longer just about creating beautiful visuals or functional products. The meaning of design has shifted—and so must we. In today’s evolving landscape, designers are no longer merely artists or problem-solvers. They are agents of change, advocates of value,...
The world is becoming increasingly digital, and with it, the role of graphic design is undergoing a profound transformation. Once rooted in print media and static visuals, graphic design today sits at the center of a fast-evolving ecosystem that includes everything...
As an Atlanta marketing agency, we enter a new partnership armed with data, industry best practices, and a clear understanding of what typically drives results. We’ve honed our skills in SEO, content creation, PPC campaigns, and analytics, providing the strategic and...
1. Complete High Priority Tasks First It is important to make sure tasks with the soonest due dates and deadlines are placed at the top of your priority list. If a task is due next week, you should always start on that task before beginning one that isn't due until...
If you’re reading this article, then you already know that marketing impacts sales. What you may or may not know is how cultivating the right marketing messages at the right time can significantly contribute to your success in capturing sales from ready customers.
I’ve got news for you. Marketing is a scam – well, it is if you are putting out things that have no basis or foundation. Unless people deeply understand who you are, and that you are in fact who you say you are, then your marketing is a scam.
The way to counter this is by planning better, longer, more cohesive, strategic campaigns that show who you are, who / what the brand or product is, and what to do with the product.
The Importance of Early Planning for Summer Campaigns To ensure a successful summer marketing campaign, businesses should start planning early to capitalize on trends and maximize their impact. Just as summer bodies are built in the winter, successful summer campaigns...
The world of graphic design continues to evolve at an unprecedented pace. Technology, cultural shifts, and changing consumer preferences are driving innovation in how designers approach their craft. From bold aesthetics to functional solutions, this year promises exciting trends that push boundaries and redefine creativity.
A hostile work environment is a challenging and often toxic situation that can severely impact your productivity, mental health, and overall well-being. If you’re part of a team where morale is low and negativity seems to reign, it can feel like you’re constantly fighting an uphill battle. However, it’s important to recognize that you don’t have to endure this atmosphere alone. By implementing the right strategies, you can manage your experience, boost your resilience, and even contribute to shifting the culture around you.